Promotional Merchandise Program (PMP) eCommerce Website RFI

The Regional Transportation District (RTD) is issuing a Request for Information (RFI) to gather industry insights for a forthcoming Request for Proposals (RFP) for a branded online promotional merchandise store. RTD is seeking to understand effective and sustainable procurement and operational structures for a hosted, full-service e-commerce platform that will serve both public customers and internal staff. Key areas of interest include defining the scope of work, best practices in vendor-managed fulfillment, and clarifying responsibilities between RTD and the contractor. RTD also seeks market intelligence on technology infrastructure, cybersecurity, accessibility compliance, and system integration capabilities. Additionally, the RFI aims to gather information on pricing models, multi-year price guarantees, escalation management, and cost controls in a volatile supply chain market. This information will help RTD structure a competitive RFP that ensures fiscal responsibility, minimizes risk, and provides a reliable online retail experience. RTD previously faced challenges with overly prescriptive scopes of work and long-term pricing structures. This RFI aims to gather feedback to better structure future solicitations, encourage broader competition, and establish sustainable pricing protections.